The Skills
Strategy shouldn't be a guessing game.
Five AI-powered skills to help you build your foundation with the rigour of an accelerator, in the time it takes to grab a coffee.
Five AI-powered skills to help you build your foundation with the rigour of an accelerator, in the time it takes to grab a coffee.
01
The Brief
It starts here.
A conversational scan of your business, context, and current hurdles. This builds the foundational logic that powers every other skill.
The Result: A persistent Company Profile that acts as a "source of truth" for all future strategy.
02
Landscaping
See the competitive landscape clearly.
An honest look at your competitive reality. Map every current rival, up-and-comers, and the often overlooked competitor: the status quo.
The Result: A competitive map with a specific stance on every player: Defend, Differentiate, or Ignore.
See an excerpt from an output
03
Who's Buying?
Data wins over gut.
Connect HubSpot or drop a CSV to find the hidden patterns in your revenue. See exactly which segments drive your growth.
The Result: A Customer Segmentation Report, an ICP profile, and an Anti-ICP list of who to stop chasing.
See an excerpt from an output
04
First Believers
Find your wedge.
Pre-revenue? No customers yet? Turn your founder intuition into a testable hypothesis. Pick one specific segment and commit to it.
The Result: A "First 10 Conversations" guide and a clear read on what to validate before you scale.
See an excerpt from an output
05
Price Check
Alignment, not guesswork.
Stress-test your pricing model against your stage, your ICP, and your GTM motion. Ensure your pricing structure supports your growth rather than creating friction in your sales cycle.
The Result: An assessment of your pricing and a recommendation on what to research, change, or keep.
See an excerpt from an output
06
Opportunity Knocking
Build, buy, or partner?
High-stakes product decisions require more than gut. Run your build-vs-buy logic through a framework that accounts for your resources, market timing, and the cost of engineering.
The Result: A Build, Buy, or Partner recommendation featuring a "Trojan Horse" partner check.
See an excerpt from an output
How they work:
/strategic-rigor inside Claude
These skills aren't chatbots. They're professional-grade skills that live inside your Claude Desktop app via Model Context Protocol (MCP).
1. Connect
Install the This Better Work MCP server in 60 seconds.
2. Build context
Run The Brief first. This builds your persistent Company Profile. Every other skill loads this context automatically — so you never re-explain your business.
3. Execute in sequence
Call the next skill in your path. Claude automatically references the inputs and outputs of your previous sessions to ensure every report is using what it learned about your business, industry, and customers to provide the best output possible.
Get the skills
Access the This Better Work MCP server. Once you sign up, you’ll receive the configuration link and a guide on installing these skills into your Claude Desktop app.
Requires Claude Pro or Max + Claude desktop app
